Sellout

This is a website all about marketing any old bullshit
Tags
#marketing#persuasion#psychology#status#human-needs#strategy#needs-work#bias#narrative#why-we-buy#category#storytelling#brand#human-nature#economics#goods#products#pathos#logos#ethos#knock-on-effects#externalities#media#kairos#rheroric

Learning from failed products

1 min read - March 8, 2023

Product failures are a wonderful source of research about what to avoid.

They are especially useful when a well-funded company that is staffed by experienced executives launches a flop of a product. It tells us money alone can’t solve all woes.

Here are some favorites:

  • Peek Device
    • Twitter Peek
  • Dr. Care Toothpaste
  • Ford Edsel

Sellout